Can patient experiences make people healthier?
When patients are also customers to be consistently wooed, every interaction should be intentional.
What if the greatest opportunity to improve healthcare in our country wasn't a new medicine or test?
Considering the patient experience as an integral part of care is at odds with the traditional approach in medicine of fixing bodies. But what if caring for emotional beings who need and want to be a part of the process was as important as procedures? Design is the missing role in healthcare.